THAIFEX – Anuga Asia 2024

everything you need to know about trade shows and exhibitions

Key Information and Dates:

The show THAIFEX - Anuga Asia is being organized in Bangkok (Thailand) by DITP (Department of International Trade Promotion) , The Thai Chamber of Commerce , Koelnmesse GmbH , Koelnmesse Pte. Ltd. in Impact Exhibition & Convention Center, from 5/28/2024 untill 6/1/2024.
Picture of Mart Šetinc

Mart Šetinc

Exhibition and events professional with global experience. Mart has managed events for various international key decision makers worldwide.


Discover Culinary Delights and Innovative Solutions at THAIFEX – Anuga Asia 2024

THAIFEX – Anuga Asia 2024 is gearing up to captivate the global food and beverage industry from May 28 to June 1, 2024, at the bustling city of Bangkok, Thailand. This premier trade show, organized by DITP (Department of International Trade Promotion), The Thai Chamber of Commerce, Koelnmesse GmbH, and Koelnmesse Pte. Ltd., promises to be an epicentre of innovation and networking for professionals from Food Processing Industries, Catering & Hospitality Industries, Packaging, and Franchising sectors.

Understanding THAIFEX – Anuga Asia’s Impact

The event is revered for hosting an extensive range of exhibitors showcasing the latest trends in the food and beverage industry, alongside cutting-edge food technology and comprehensive solutions for retail and franchising ventures. As one of the most influential trade shows in Asia, THAIFEX – Anuga Asia is a not-to-miss event that brings together influential buyers and key stakeholders under one roof to exchange insights, forge partnerships, and drive business growth.

Making a Mark with Memorable Trade Show Booths

To leave a lasting impression on the event’s discerning audience, your exhibition stand must do more than showcase your products – it needs to reflect your brand’s vision and quality. For this, consider a professional and custom-designed booth from a provider like Experium, which can help you stand out in the competitive landscape and draw the attention your brand deserves.

Captivating Stand Designs by Experium

With Experium’s expertise in creating engaging and memorable trade show booths, you can ensure that your exhibition space not only captures attention but also facilitates interactions that lead to meaningful business connections. A well-crafted, bespoke stand is an investment towards elevating your brand’s presence and enhancing visitor engagement.

Preparing for Success at THAIFEX – Anuga Asia

A well-prepared participation can make a significant impact on your trade show outcomes. Start by defining clear goals and objectives, understanding your target audience, and crafting compelling messaging that resonates with them. Train your staff to interact effectively with visitors and handle inquiries confidently.

Strategic Planning and Promotion

Use social media and pre-show marketing to generate buzz around your participation. Schedule meetings with potential clients and partners in advance, and be sure to follow up promptly post-event. By integrating thoughtful planning with dynamic promotional strategies, you can maximize the potential of THAIFEX – Anuga Asia 2024.

Why THAIFEX – Anuga Asia Benefits Industry Professionals

The event serves as a pivotal platform for professionals from the food processing, catering, hospitality, packaging, and franchising industries to discover innovative products, meet suppliers, and stay abreast of industry trends. It offers an unparalleled opportunity for networking, learning, and discovering collaboration opportunities that could redefine the future of their businesses.

Exploring Industry Innovations

Attendees can explore a multitude of innovations, from groundbreaking food technologies to the latest in sustainable packaging. Food processing companies can find new machinery and tools to enhance efficiency, while catering and hospitality professionals can discover new ingredients and services to enrich their offerings.