everything you need to know about trade shows and exhibitions

Key Information and Dates:

The show SIMAC TANNING TECH is being organized in Milan (Italy) by Assomac Servizi Srl in Fiera Milano, Rho, from 9/17/2024 untill 9/19/2024.
Picture of Mart Šetinc

Mart Šetinc

Exhibition and events professional with global experience. Mart has managed events for various international key decision makers worldwide.


Unveiling the Future of Leathercraft at SIMAC TANNING TECH 2024

The Significance of SIMAC TANNING TECH 2024

Set amidst the fashion-forward city of Milan, Italy, SIMAC TANNING TECH 2024 is a pivotal event for professionals connected to the leather processing industry. Slated to commence on the 17th of September and culminate on the 19th of September, this trade show presents the crème de la crème of the Machines and Technologies for Tanning sector. Organized by the renowned Assomac Servizi Srl, the event is much more than an exhibition—it’s a cornerstone for innovation, business development, and networking within the Leather & Fur Machines-tools – Tools industries.

Mastering the Trade Show Experience with Experium

At such a premier event, highlighting the importance of an impeccable trade show booth cannot be overstated. Experium, an expert in booth design and execution, understands the complex narrative behind each brand. Tailoring bespoke stands that not only captivate but also effectively communicate the brand’s story and technical prowess, Experium stands as your ally in creating a memorable presence.

First Impressions Matter

Capturing the attention of potential clients and industry peers starts with first impressions. A well-designed booth by Experium can make all the difference, leading to increased interaction and potential business opportunities.

Branding that Reflects Your Essence

Your booth serves as a 3D representation of your brand. It’s not only about aesthetics; it’s about creating an environment that embodies your brand’s values and technological edge in the world of leathercraft.

Preparing for SIMAC TANNING TECH 2024

To leverage the fullest potential of SIMAC TANNING TECH 2024, strategic preparation is essential. This involves a multifaceted approach including pre-event marketing, appointing the right staff, and ensuring your booth design is aligned with your marketing objectives. Having clear goals and a strong, cohesive message will resonate with your audience and set you up for success.

Market Before You Arrive

Effective pre-show marketing sets the stage for your success at the exhibition. Engage with your audience through social media, direct mail, and industry channels to create a buzz around your participation in the trade show.

Staff Training Is Key

Ensure your team is thoroughly versed in product knowledge and equipped with the skills to engage and network. A well-prepared staff can be the deciding factor between a successful lead conversion and a missed opportunity.

Booth Design Aligns with Goals

Your trade show stand should reflect your marketing goals—whether that’s brand awareness, lead generation, or direct sales. Experium excels in aligning booth design with your strategic objectives to ensure a consistent and potent brand message.

The Edge for Leather & Fur Machine Industry Professionals

For professionals in the Leather & Fur Machines-tools – Tools industry, SIMAC TANNING TECH 2024 presents an invaluable platform to witness technological advancements, meet with market leaders, and discover new business avenues. It’s not merely a showcase—it’s an opportunity to measure the pulse of the industry, gain insights into future trends, and form alliances that can drive your business forward.

Networking Opportunities Abound

The event is a goldmine for networking, offering the chance to meet face-to-face with peers, leaders, and innovators. Forming strategic partnerships and learning from industry experts can propel your business to new heights.

Spotlight on Innovation

Visitors can expect to be dazzled by cutting-edge technologies and revolutionary processes that are set to redefine the tanning industry. SIMAC TANNING TECH 2024 is where the future of leather meets today’s business.