everything you need to know about trade shows and exhibitions

Key Information and Dates:

The show SHK+E ESSEN is being organized in Essen (Germany) by Messe Essen GmbH in Messe Essen, from 3/19/2024 untill 3/22/2024.
Picture of Mart Šetinc

Mart Šetinc

Exhibition and events professional with global experience. Mart has managed events for various international key decision makers worldwide.


Maximize Your Business Potential at SHK+E ESSEN 2024


Introduction to SHK+E ESSEN 2024

Marking the calendar from March 19th to March 22nd, 2024, Messe Essen GmbH is set to organize a pivotal event in the world of sanitation, heating, air conditioning, and renewable energies: SHK+E ESSEN. This trade fair, taking place in the industrious city of Essen, Germany, stands as a significant meeting point for professionals from a multitude of related industries such as home improvement, clean energy, building, and construction.

shk+e essen 2024


The Importance of a Superior Trade Show Booth

In the competitive arena of a trade show like SHK+E ESSEN, the design and structure of your exhibition stand play crucial roles in attracting and engaging visitors. Companies looking to make a lasting impression should invest in quality booths that can be obtained from experienced providers like Experium. An exceptional stand captures the essence of your brand and conveys your message effectively to potential clients and partners.

Preparing for the Trade Show: A Step-by-Step Guide

Attending SHK+E ESSEN requires meticulous preparation to ensure that your presence resonates with the audience. Firstly, define clear objectives for your participation, whether it’s increasing brand awareness, generating sales leads, or establishing new partnerships. Next, plan your booth design and marketing materials, keeping in mind the themes of the event—efficiency, innovation, and sustainability. Lastly, train your team on product knowledge and customer interaction to guarantee a successful exhibit.

Organizing Your Timeline

Start planning several months in advance. Booking your space early, coordinating with stand design companies like Experium, and preparing marketing collateral should be top priorities. Timely logistics and staff scheduling cannot be overstated to prevent last-minute hiccups.

Networking and Follow-Ups

At the trade fair, focus on networking. Collect contact information and maintain thorough records of the interactions. After the event, personalized follow-up messages can nurture the relationships formed and maximize the return on your investment.

Why SHK+E ESSEN 2024 Is Crucial For Your Business

The trade fair is an excellent platform for professionals in the fields of heating, air conditioning, kitchen and bathroom solutions, clean energies, and building & construction to showcase their latest innovations and sustainable solutions. It’s a gathering of industry leaders and decision-makers where meaningful dialogues about future trends and collaborations take place. Attending SHK+E ESSEN gives your brand visibility among the top echelons of the industry and can lead to significant business development opportunities.

Benefits of Participation

Participating in SHK+E ESSEN provides you with a chance to analyze competitors, understand market needs, and consumer preferences. Hands-on demonstrations of new products or technologies can set you apart and imprint your brand’s competence and forward-thinking in the minds of attendees.

Experiencing Innovation and Trends

Engage with the latest advancements and trends in sustainability and technology within your industry. SHK+E ESSEN offers a unique insight into evolving market dynamics, allowing you to align your business strategies with the trajectories of future growth.


SHK+E ESSEN 2024 is not just a trade fair—it’s an opportunity for growth, learning, and establishing your brand as a leader in the dynamic sectors of sanitation, heating, air conditioning, and renewable energies. With thorough preparation and the right exhibition stand, your business is poised to reap significant rewards from this illustrious event.