everything you need to know about trade shows and exhibitions

Key Information and Dates:

The show SALONE DEL MOBILE is being organized in Milan (Italy) by Federlegno Arredo Eventi spa in Fiera Milano, Rho, from 4/16/2024 untill 4/21/2024.
Picture of Mart Šetinc

Mart Šetinc

Exhibition and events professional with global experience. Mart has managed events for various international key decision makers worldwide.


Discover the Pinnacle of Home Design at SALONE DEL MOBILE 2024 in Milan

Intro to the World-Renowned Milan Furniture Fair

The SALONE DEL MOBILE 2024, also known as the Milan Furniture Fair, is slated
to be an extraordinary showcase of design and innovation within the furniture
industry. Occurring from April 16 to April 21 in 2024, this prestigious event
organized by Federlegno Arredo Eventi spa is expected to gather the who’s who
of the design world in Milan, Italy. As the world’s largest exhibition
specialized in home design, SALONE DEL MOBILE extends an invitation to
professionals across the decoration, home & office design, furniture, and
lighting industries to gather, share ideas, and reveal the latest trends in
interior and exterior design.

Maximizing Visibility with Experium’s Trade Show Booths

With the significance of SALONE DEL MOBILE 2024 in the global design
landscape, exhibiting at the fair with a standout trade show booth is
imperative. Experium’s exemplary booth design and construction services offer
a chance to showcase your brand with an engaging and professional presence.
Standing out amongst the vast array of exhibitors is not just about being
visible; it’s about creating an interactive space that fully encapsulates the
essence of your brand’s identity and innovation. Experium’s expertise in trade
show stands can provide this edge, ensuring that attendees are captivated
and remember your exhibit long after the event concludes.

Preparing for SALONE DEL MOBILE 2024: A Guide

Success at SALONE DEL MOBILE 2024 begins well before the doors open. Start
by setting clear objectives for attending the fair, whether it’s networking,
launching a new product, or conducting market research. Once your goals are
defined, focus on pre-show marketing to stir interest and anticipation among
potential visitors. This can include social media campaigns, email marketing,
and partnering with influencers or design thought leaders. Additionally,
training staff to effectively engage with attendees and articulate your brand’s
message is essential. And remember, attention to detail in your trade show
booth’s design can significantly impact your ability to attract and retain
visitor interest.

Invaluable Connections for Decoration and Design Enthusiasts

For professionals in the decoration and home & office design industries,
SALONE DEL MOBILE serves as an invaluable hub for inspiration and
collaboration. It’s a place where upcoming trends are set, and creative
visions come to life. Attending this eminent fair offers a chance to connect
with international designers, architects, and manufacturers, facilitating
partnerships that can drive business growth and creative pursuits.

Redefining Spaces with Modern Furniture and Lighting Solutions

Furniture and lighting exhibitors at SALONE DEL MOBILE 2024 have a unique
opportunity to present their most innovative designs to a discerning
international clientele. New collections can be unveiled, existing lines can
be expanded, and groundbreaking lighting technology can be highlighted
against a backdrop of design excellence. The event is not only a platform for
selling products, but also for expressing a company’s design philosophy and
technological advancements, potentially influencing the global market.

Attending SALONE DEL MOBILE 2024 is more than just about witnessing the
latest trends; it’s about actively participating in a community dedicated
to excellence in design. For anyone associated with the fields of decoration,
home & office design, furniture, or lighting, the fair presents not only an
occasion to enhance their international presence but also to absorb
inspiration from the best in the industry. Whether you’re a seasoned exhibitor
or a first-time attendee, SALONE DEL MOBILE offers an unparalleled experience
that is not to be missed.