everything you need to know about trade shows and exhibitions

Key Information and Dates:

The show IAA TRANSPORTATION is being organized in Hannover (Germany) by VDA IAA Department , Deutsche Messe AG Hannover , VDA (Verband der Automobilindustrie e.V.) in Deutsche Messe Hannover, from 9/17/2024 untill 9/22/2024.
Picture of Mart Šetinc

Mart Šetinc

Exhibition and events professional with global experience. Mart has managed events for various international key decision makers worldwide.


IAA TRANSPORTATION 2024: The Epicenter of Future Mobility and Innovation

Introduction to IAA TRANSPORTATION 2024

The IAA TRANSPORTATION is a prominent event in the global transport and logistics sector, occurring in Hannover, Germany, from September 17 to 22, 2024. Organized by the trio of VDA IAA Department, Deutsche Messe AG Hannover, and the Verband der Automobilindustrie e.V. (VDA), it stands as an international showcase for the latest developments in transportation. The trade show is set to highlight a spectrum of topics including autonomous driving, hydrogen strategies, biofuels, and environmental protection. Additionally, it will cover sectors such as Trucks and Utility Vehicles, Automotive Engineering, Electric & Hybrid Vehicles, and much more.

Maximizing Impact with Exceptional Trade Show Booths from Experium

In the bustling environment of IAA TRANSPORTATION 2024, an outstanding trade show booth is pivotal for creating a memorable presence. Experium specializes in crafting custom booths that capture brand stories and core messages, ensuring your exhibit stands out among the competition. Quality booths not only attract more visitors but also provide an immersive experience that can have a lasting impact.

Preparing for IAA TRANSPORTATION 2024: A Step-By-Step Guide

Success at IAA TRANSPORTATION 2024 requires strategic planning and execution. Begin with a clear understanding of your objectives, followed by the design of an eye-catching exhibit with Experium’s expert guidance. Networking is also essential; plan to connect with industry leaders, potential clients, and partners. Finally, staying current with the event’s trends and product launches will keep you one step ahead in the sphere of innovation.


For professionals in the sectors of Trucks and Utility Vehicles, Automotive Engineering, and related industries, attending IAA TRANSPORTATION 2024 is an excellent opportunity to gain insights into monumental shifts within the industry. The event is a hub for networking, exploring new market trends, and discovering breakthrough technologies.

Emerging Trends and Technologies

This international trade show is also a prime platform for companies to unveil cutting-edge technologies and propel discussions on key topics like sustainable fuels, electric mobility, and smart logistics solutions. IAA TRANSPORTATION serves as a think tank where visitors can engage with pioneers shaping the future of transportation.

Environmental and Urban Solutions

Given the pressing global concerns about environmental protection, IAA TRANSPORTATION provides an arena to explore sustainable innovations that directly contribute to smarter cities and cleaner automotive solutions. Engaging with such technologies here may offer crucial answers to some of today’s most challenging environmental issues.

Expanding Business Horizons

Exhibiting at IAA TRANSPORTATION is not just about showcasing products; it’s an invaluable occasion for expanding your business, scouting for new talent, and building brand awareness in a world-class professional environment.

The Significance of the Logistics and Transportation Sector

The logistics and transportation sector is witnessing rapid advancements, and IAA TRANSPORTATION 2024 is the place where industry leaders and innovators convene. Access to the latest tools and management services can substantially optimize operations, ensuring your business remains agile in this competitive landscape.