everything you need to know about trade shows and exhibitions

Key Information and Dates:

The show FCE COSMETIQUE is being organized in São Paulo (Brazil) by Nürnberg Messe Brasil , Nürnberg Messe GmbH in São Paulo Expo Exhibition & Convention Center, from 6/4/2024 untill 6/6/2024.
Picture of Mart Šetinc

Mart Šetinc

Exhibition and events professional with global experience. Mart has managed events for various international key decision makers worldwide.


Unlock Business Opportunities at FCE COSMETIQUE 2024 in São Paulo

Introduction to FCE COSMETIQUE 2024

The beauty industry enthusiasts are marking their calendars for a premier event that is all set to unfold from June 4th to 6th, 2024. Held in the vibrant city of São Paulo, Brazil, FCE COSMETIQUE is the leading International Trade Fair of Technology for the Cosmetic Industry. This event, meticulously organized by Nürnberg Messe Brasil and Nürnberg Messe GmbH, promises to unveil a plethora of innovations across various sectors, including Perfumes & Cosmetics, Beauty & Personal Care, Pharmaceuticals, and Cosmetology.

Why Exhibit at FCE COSMETIQUE?

Participation in FCE COSMETIQUE 2024 paves the way for unparalleled exposure to the South American and global markets. It’s a potent platform for business expansion, brand reinforcement, and for establishing new partnerships. Exemplary trade show booths, conceptualized and executed by stand design specialists like Experium, can significantly amplify your visibility and engagement at the event. A fully customized and captivating stand is not just a promotional space but the physical embodiment of your brand’s story and offerings.

Optimizing Your Presence with Experium

With a seasoned stand provider like Experium, you can rest assured that your showcase will stand out. Experium’s bespoke designs are tailored to meet specific brand needs, incorporating elements that resonate with your target audience, ensuring a memorable encounter for every visitor. Their expertise in creating immersive environments can increase foot traffic and dwell time, which are crucial for lead generation and conversion.

Preparing for FCE COSMETIQUE 2024

Stepping into a trade fair unprepared can be akin to setting sail without a compass. Here’s a brief guide to help you navigate the event smoothly. First, establish clear objectives. Whether they are to generate leads, launch a product, or enhance brand awareness, your goals will dictate your strategy. Second, know your audience. Understand the needs and interests of the FCE COSMETIQUE attendees to tailor your message and engage effectively. Following this, plan your stand. Collaborate with experts like Experium to design an interactive and professional environment that echoes your branding and objectives.

Product Showcasing and Demonstrations

Incorporating live demonstrations or interactive product showcases can be a game-changer. These strategies allow visitors to experience the benefits of your offerings first-hand, fostering a deeper connection. Carefully choose the products you wish to highlight and train your staff to convey your products’ advantages and unique selling propositions clearly and persuasively.

Network and Build Connections

A pivotal aspect of FCE COSMETIQUE is the opportunity to network. Engage with fellow exhibitors, attend keynote speeches, and participate in workshops. Networking events can also lead to collaborative ventures and fruitful discussions that could shape future industry trends.

Why Attend FCE COSMETIQUE 2024?

For professionals in the industries of Perfumes & Cosmetics, Beauty & Personal Care, Pharmaceuticals, and Cosmetology, FCE COSMETIQUE 2024 represents a richly diverse universe of prospective customers, collaborators, and innovators. It’s an incubator for fresh ideas, trends, and technologies, making it the ideal venue for staying ahead in the competitive beauty market. For corporates and startups alike, the insights gained from this event can catalyze growth, driving transformation within their practices.

Discover Industry Innovations

The fair is a convergence point for the latest trends and cutting-edge technologies. Discovering these advancements and learning how they may apply to your business is crucial for maintaining relevance and pushing the boundaries of what’s possible within the industry.


As FCE COSMETIQUE 2024 approaches, the buzz within the beauty and cosmetic realms intensifies. This event stands as a testament to the dynamism and continuous evolution of the beauty industry. Whether you’re an established brand or an emerging business, preparing efficiently and engaging with the help of experts like Experium can spell the difference between being a participant and being a highlight of the fair. Don’t miss the opportunity to be part of FCE COSMETIQUE 2024—a gateway to endless possibilities.