everything you need to know about trade shows and exhibitions

Key Information and Dates:

The show EXPOLUX is being organized in São Paulo (Brazil) by RX Brasil , RX Global Events in Expo Center Norte, from 9/17/2024 untill 9/20/2024.
Picture of Mart Šetinc

Mart Šetinc

Exhibition and events professional with global experience. Mart has managed events for various international key decision makers worldwide.


Illuminate Your Business at EXPOLUX 2024: The Premier International Lighting Industry Exhibition

A Glimmering Opportunity for Industry Professionals

The highly anticipated EXPOLUX 2024 is set to take place from the 17th to the 20th of September in São Paulo, Brazil, hosted by the renowned organizers, RX Brasil and RX Global Events. This event promises to shine a spotlight on the latest innovations in the lighting industry, providing an exclusive platform to showcase cutting-edge technologies, trends, and design. EXPOLUX 2024 is the ultimate event for merchants, retailers, specifiers, lighting designers, architects, decorators, engineers, and technicians aiming to illuminate their knowledge and connect with peers in the field.

The Importance of an Impactful Trade Show Booth

When it comes to making a lasting impression at EXPOLUX, a well-designed trade show booth is crucial. Experium offers top-tier solutions to create a booth that not only captures your brand’s essence but also effectively attracts and engages visitors. A successful booth is aesthetically pleasing, functional, and reflective of the innovative spirit of the lighting industry. The right stand can provide a memorable experience for your clients and a competitive edge in the bustling marketplace.

Maximizing Booth Potential with Experium

Experium specializes in creating custom trade show stands tailored to your unique needs. With their expertise, you can ensure that your booth is a beacon within EXPOLUX, optimizing foot traffic and facilitating meaningful interactions. They work closely with you to understand your objectives and translate them into a physical space that resonates with your target audience.

Preparing for Success at EXPOLUX

Effective preparation is key to making the most of EXPOLUX 2024. Start by defining clear goals for your participation, whether it’s brand exposure, lead generation, or establishing industry connections. Investing time in pre-show marketing will prime your target audience, while training your staff to engage effectively with attendees is also critical. Carefully plan the logistics of your exhibit to prevent any last-minute issues, and ensure your presentation materials and promotional items are ready to make a bold statement.

Essential Tips for a Winning Exhibition

Focus on creating an interactive and immersive booth experience that encourages visitor participation. Utilize lighting demos and hands-on displays to showcase your products’ capabilities. Don’t forget to follow up promptly with the contacts you make, as this will help solidify the relationships and leverage the momentum generated from the event.

Why EXPOLUX 2024 Is a Must-Attend for Industry Stakeholders

EXPOLUX is not just an expo, it’s a convergence of thought leadership and commercial opportunity in the realms of electrical & electrotechnical engineering, decoration, home & office design, furniture, and lighting architecture. It caters especially to those in retail and shop fitting equipment & service industries. By attending, you position yourself at the forefront of industry trends and innovations. It’s a strategic platform for expanding your network, learning from the best in the business, and experiencing breakthrough advancements in lighting technologies firsthand.