everything you need to know about trade shows and exhibitions

Key Information and Dates:

The show ABF FRANCHISING EXPO is being organized in São Paulo (Brazil) by Informa Markets South America , Informa Markets , ABF (Associação Brasileira de Franchising) in Expo Center Norte, from 6/26/2024 untill 6/28/2024.
Picture of Mart Šetinc

Mart Šetinc

Exhibition and events professional with global experience. Mart has managed events for various international key decision makers worldwide.


Maximize Business Growth at ABF FRANCHISING EXPO 2024

Unveiling the Formidable Platform for Franchise Expansion

Set in the bustling city of São Paulo, Brazil, the ABF FRANCHISING EXPO 2024 emerges as a cornerstone event for networking, innovation, and investment in the franchising realm. With the pulse of South America’s business heartbeat as its backdrop, this exposition, scheduled from June 26 to 28, 2024, promises to be a hotbed for cutting-edge franchise developments.

The Importance of an Impactful Trade Show Presence

The significance of establishing a commanding and professional trade show booth cannot be overstated. As seasoned exhibitors know, the first impression is paramount to capturing attendee interest. A tailored booth design by Experium not only reflects the brand’s ethos but also functions as a beacon for potential franchisees, investors, and collaborators attending the ABF FRANCHISING EXPO 2024.

Why Partner with Experium?

Experium, with its expertise, facilitates an immersive brand experience. They understand that a trade show stand is more than just a physical space—it’s a narrative environment that tells your brand’s story and presents your business model in the most compelling manner possible.

The Cardinal Steps to Trade Show Preparation

Effective preparation is the bedrock of trade show success. It entails aligning your goals with your display, devising a robust visitor engagement plan, training your team on key messaging, and ensuring you’ve got the logistics down pat. Moreover, integrating digital previews and harnessing social media can pique interest and drive traffic to your space in advance.

Leveraging ABF FRANCHISING EXPO 2024 for Industry Success

As a melting pot for Franchising, Marketing, Selling Investors, Public Relations, and Advertising professionals, ABF FRANCHISING EXPO 2024 serves as an optimal convergence point for those looking to amplify their market visibility and forge meaningful business relationships.

For Franchising Professionals

Discover innovative franchise models and engage with the burgeoning micro franchise space—an arena that fosters affordability and accessibility, particularly enticing for new entrepreneurs.

For Marketing & Selling Experts

The expo offers an expansive platform to showcase services to a captive audience, ready to be wooed by new marketing strategies and sales tactics that can revolutionize their approach to business.

For Investors

In the quest for lucrative ventures, investors can delve into a range of promising franchises, tapping into the wealth of opportunities propagated at this grand event.

For Public Relations & Advertising Gurus

It’s a golden opportunity for public relations and advertising mavens to flex their creative muscles, showcasing campaigns that captivate and narratives that resonate with the ethos of the franchising industry.